And when it comes to an automated platform for reseller price tracking, that team’s expertise should extend to a deep understanding of antitrust law - the best practices when it comes to rolling out your price tracker, where the pitfalls are, and how best to protect your company A team that can help you develop both your reseller price policy and your monitoring and enforcement strategiesĪgain, you’re looking for a lot more than an online app here. When you select an automated product price tracker, you’re not just buying an online tool - ideally, you’re also buying the collective expertise of the team that runs it. A product price tracker platform that works closely with antitrust legal experts You’ll want a true partner - a price-tracking company that’s there for your company, that understands what you’re going through, and knows how to help. When those things come up, you won’t want to have just a piece of software. You will want guidance at times on how best to set up a new monitoring feature across your team, or how to deal with a particularly tricky violation. Here’s what to look for when choosing a product price tracker.ĥ Things To Demand From Your Reseller Product Price Tracker Partner Your own dedicated account repīefore delving into the varying levels of functionality and technological sophistication among the many automated price trackers on the market, you should first narrow your shortlist of contenders to those companies that will actually treat you as a partner - not just as a customer who bought their software and should now consider yourself more or less on your own. ![]() And if you deploy the wrong one, your brand could face issues that are just as problematic as not monitoring your pricing at all. Not all price trackers are created equal. ![]() They’re on third-party marketplaces like Amazon and eBay.Īnd yes, they’re probably also on sales pages and in ads thrown together by rogue retailers who have no official relationship with your company, no right to buy your products for resale, and - here’s the worst part - no interest whatsoever in following your reseller pricing policy.Īll of which is to say that to keep your relationships with key retail partners strong, to protect your bottom line, and to safeguard the health of your brand, you need an automated product price tracker. They’re on your retail partners’ e-Commerce sites. Right now, your products are likely being offered online across thousands (and maybe tens or even hundreds of thousands) of web pages. Protect the bottom line of your brand with an automated product price tracker.
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